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The Rise of Virtual Reality in Dubai Real Estate: Enhancing Property Marketing and Sales

The architectural grandeur of Dubai is breathtaking and the destination is well-recognized for its vibrant real estate market. Today, Dubai embraces VR (Virtual Reality) technology which redefines the experiences associated with selling and buying property.

Dubai Real estate market


A few years ago, there used to be a time when VR was considered to be a novelty. But now, VR has become indispensable for the real estate industry. From the eyes of VR, investors and potential buyers have begun to scan Dubai’s property market.

A noteworthy development in this regard is the launch of the VR Real Estate platform by the Dubai Land Department. By leveraging this platform, real estate agents can share upon creating VR tours over their listings. As per the data released in May 2023, over a thousand real estate developers had used the platform to sell properties worth AED 1 billion.

It becomes easy to see that VR boosts the traction among Dubai’s buyers, sellers, and properties.

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Enhanced experience viewing properties

  1. Virtual tours

By leveraging a virtual tour, a prospective buyer can explore the properties right from the comfort of their homes. This is a time-saving bid that does not call for the expenditure of money and effort.

  1. Interactive Virtual Showrooms

Interactive Virtual Showrooms are in place to make sure that the understanding of customization options, materials, and layouts is in-depth before a consumer goes ahead with purchase decisions.

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Game-changing effects on Architectural Design and Planning

When we consider the case of architectural planning and design, we see that the effects of VR are game-changing because it overcomes the gaps existing between realization and conceptualization. Many architects nowadays choose to base their architectural design on VR. This makes three-dimensional views available and boosts the architectural design. This way, clients and architects, both find it easier to visualize the outcomes.

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Economic Implications

In the arena of architecture, AR and VR are very frequently integrated. The phenomenon has an important role to play in boosting UAE’s economy. As per an estimate by PricewaterhouseCoopers International Limited, the AR VR integration will boost Dubai’s economy by $4.1 billion by 2030. So, these technologies hold a high economic relevance.

Undoubtedly, technology continues to evolve through the current times but so does Dubai’s real estate. When we consider the incorporation of Virtual Reality, it bears testimony to the forward-thinking approach of Dubai.

Let Mr. Rohit Pal be your partner, advisor, and counselor when you navigate Duabi’s real estate. You can come across hidden deals that are not available to the public. In those deals would be the exact requirements that you want your property to have. Mr. Rohit Pal will showcase the deals by using VR implements.

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